Category Archives: Business Practices
The Customer Service Game
Written on May 12, 2012 at 7:22 pm, by ifblogadmin
Navigation system company TomTom recently set up peer-to-peer support for its customers. The company’s users handled 20,000 cases in the first two weeks and saved TomTom around $150,000. The company turned the whole thing into a game, offering “kudos” points for a helpful answer and allowing helpers to “level up.” (Economist, 5/11/12) As we Continue Reading »
